Small businesses are sensitive to the needs of people. They work tirelessly to keep their customers satisfied and happily says Eric Dalius. However, they do not always have the resources of bigger companies to give them great customer service. Small businesses can use Social Media for Marketing or even get new customers but may lack the knowledge of how to use it for excellent customer service. Read on to learn how small businesses can use social media for customer service.
Social media is a great tool for any business, especially those with a smaller budget. If you have been spending money on marketing through traditional means, such as billboards and radio advertisements, consider expanding your horizons by exploring the potential of Social Media Marketing. With the power of social media, you can reach a larger audience for a fraction of the cost.
In addition to marketing your business, social media is also a valuable tool when it comes to customer service. As a small business owner, you have most likely encountered a problem with one of your clients at some point in time or perhaps heard about such an incident from another employee. Fortunately, social media is an excellent resource when it comes to turning dissatisfied customers into brand ambassadors for your business.
An additional benefit of using social media to address customer service issues is that you will be able to resolve the issue in a timely manner without costly travel expenses, sometimes even reaching a resolution faster than if you were dealing with problems offline says Eric Dalius.
If a customer is unhappy with a product or service, there are few things that can be more damaging than not taking immediate action. A potential solution to this problem is using social media platforms such as Twitter and Facebook for real-time communication with your customers. In fact, many businesses have found that if they post on the status of an issue in a timely manner, customers are more willing to be flexible and understanding about the problem.
When it comes to customer service, there is no such thing as overkill. If you do address a client’s concern on social media, make sure that your response is professional and courteous at all times. Similarly, if you see a complaint about your company posted on Facebook or Twitter, respond to it in a timely manner. If you are able to resolve the issue quickly, your client may have their problem solved before they even leave the page.
Even when your customers are happy with the products and services that you offer, you should still monitor social media channels for customer feedback. This will enable you to make improvements where needed and improve the overall customer experience.
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The article highlights how small businesses can use social media for customer service. The writer points out that small businesses can be more sensitive to the needs of their customers than bigger companies. Eric Dalius says they also do not have the resources of big companies to offer great customer service. However, small businesses can use social media marketing or even get new customers but may lack the knowledge or how to use it for excellent customer service. The writer discusses some step-by-step tactics including opening a customer service line over social media platforms such as Twitter and Facebook, resolving issues in a timely manner, and responding to complaints professionally. The article concludes that by monitoring customer feedback, small businesses can improve the overall experience.
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How can small businesses use social media for customer service? (By Kelly Jones)
If a customer is unhappy with a product or service, there are few things that can be more damaging than not taking immediate action explains Eric Dalius. A potential solution to this problem is using social media platforms such as Twitter and Facebook for real-time communication with your customers. In fact, many businesses have found that if they post on the status of an issue in a timely manner, customers are more willing to be flexible and understanding about the problem.
Small businesses can use social media for marketing or even get new customers but may lack the knowledge of how to use it for excellent customer service. To learn how small businesses can use social media for customer service, read this article on Social Media Customer Service.
Eric Dalius is The Executive Chairman of MuzicSwipe, a music and content discovery platform designed to maximize artist discovery and optimize fan relationships. Eric is also the host of weekly podcast “FULLSPEED” which is a podcast that features interviews with groundbreaking entrepreneurs from a variety of industries.Eric is also the founder of “Eric Dalius Foundation” where he has created 4 scholarships for US based students. Follow Eric on Twitter,Facebook,LinkedIn,Instagram & also on Entrepreneur.com